Luxury Beauty and the Blurring of Gender Lines

The world of beauty has undergone a massive transformation in recent years. Gone are the days when cosmetic and grooming products were exclusively reserved for women. Instead, we are witnessing a new era of inclusivity, where beauty knows no gender boundaries. This shift in attitude is being spearheaded by luxury beauty brands that are breaking down traditional gender norms with their innovative product offerings. From gender-neutral fragrances to makeup that's designed for everyone, these brands are redefining beauty standards and promoting the idea that individuality should be celebrated.

The Common Future of Luxury and Sustainability

The idea of sustainability hinges on meeting our needs without compromising the ability of future generations to meet theirs. Luxury seems an ideal industry to adopt sustainable measures; since quality, craftsmanship and durability are among its cornerstones. However, that doesn’t always translate into reality - this article explores why that is and what steps can … Continue reading The Common Future of Luxury and Sustainability

Tiffany fragrance

Tiffany just launched its first fragrance with an amazing Pop up store in Paris and of course we could not miss it! Tiffany with its simplicity and infinite perfection created a fairytale in rue faubourg! The client has the impression to enter in a  tiffany light blue painted enchanted world. A real experiential journey into … Continue reading Tiffany fragrance